Friday, 10 August 2012

Marketing articles

How to Write a Good Twitter Bio

The biggest challenge in writing a good Twitter bio is that Twitter allows you only 160 characters. That means your bio must capture the attention of a potential follower in about 20 words. Writing 20 words shouldn’t be tough, but it’s actually harder to write succinctly than it is to write at length. Here are [...]

What is Affiliate Marketing?

You’ve probably heard of affiliate marketing, but maybe you’re not quite sure what it is or how it works. Affiliate marketing is when a business pays a commission to other people for referring customers. There are thousands and perhaps hundreds of thousands of different affiliate programs online. You’ve probably clicked on affiliate links without even [...]

4 Step Simple Marketing Plan

by guest author Rich Gee Many business clients ask me how they can review their business and develop a simple marketing plan. There are many great books and gurus out there who will help you do this – unfortunately it takes a lot of time and effort. If things aren’t working or you’re not getting [...]
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Key to Successful Link Building

What can you do to effectively compete in link popularity? The WebCEO site sums it up by stating the obvious:  get as many site backlinks as you can. They then go on to point out that the mere number of links is not enough – link quality is an even more important signal. The following [...]
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1. (freelance writers) This service is my secret weapon. You can get well-written original 500 word articles for about $10 each.  I used to use and, but both those sites require sifting through proposals to find a good writer. Almost all  NeedAnArticle writers are reasonably good writers, and some are very good. It [...]
I’m trying to set up a Facebook business page (also know as a company page), and it’s important that I have a stand-alone page dedicated to acquiring fans on my business page that does not crossover to my personal page. I don’t want to bore personal friends and family with my business updates, and vice versa. I [...]
Phil from Calgary is on the phone, asking which bio template he should purchase for his new business start-up. On the order page he sees templates for Entrepreneur, Executive, CEO, Chief Operations Officer and others that sort of work, but not exactly. He says they’d like to save money by purchasing just one template that [...]

How to File a Trademark

If you are new to trademark filing, the USPTO Trademarks homepage is a great place to start learning the process, as it provides useful information for all of your trademark needs.For more information on filing a trademark overseas, the International Trademark Association is a helpful not-for-profit membership association, representing members from more than 190 countries [...]
Many businesses have gone down the path of claiming their local business listing, but we have seen two distinct problems. The first is that while the local business listings have been claimed, they are only claimed at Google. That doesn’t necessarily benefit the overall marketing process on the web, which we will discuss further. The [...]

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